Forbes recently reported that Nicki Minja signed on with Pepsi to promote Pepsi’s new product, “Pop.”
Here’s what Derek Jacksin, the Glu agency chief responsible for the deal, had to say about it:
“You’ll see the commercial probably in the next two months. That’ll be a segue into a new beverage Pepsi has, called ‘Pop,’ and she’ll be the face of the brand … it’s going to be explosive.”
Also, Nicki plans to drop her deal with Creative Arts Agency and sign with Blueprint Group for representation. The deal will encompass booking, branding and other representation.
Check out a snippet of Nicki’s commercial for Pepsi above.